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You Win, TikTok. Freckle Pens Are a Must-Have

Available shades: 1 Best Budget: Colourpop Soft Brown Freckle Pen Colourpop Soft Brown Freckle Pen Why…

13 Best Ceramide Moisturizers of 2025 for a Stronger Barrier

Tester feedback: “There’s nothing I love more than hitting empty on a skin-care product. It’s just…

Introducing The Beauty Chat by Allure, a Substack Newsletter and Community for Beauty & Wellness Lovers

Hello! I’m Kara McGrath, Allure’s content director, and that job title has two main requirements: 1.…

10 Best Medium-Coverage Foundations of 2025 for a Goldilocks Glow

Key ingredients: hyaluronic acid, plant-derived squalane, kombucha | Finish: radiant | Shades: 30 Best Dewy Finish:…

These Gel Liners Glide Like a Dream and Won’t Fade by Midday

The best gel eyeliners bridge the gap between liquid liners and their crayon counterparts, swapping the…

This Spring’s Most Popular Nail Colors Will Bring You Down to Earth

This spring, we all need to touch grass to get a little break from the blue…

Everything You Need to Know About Letybo, the Newest Botox Competitor

For Dr. Frey, incorporating Letybo into her practice made a lot of sense. With some of…

Kara McGrath's Beauty Edit

For content director Kara McGrath, applying makeup every day is the closest she gets to meditating.…

I Spritzed, I Sniffed—These Are the Phlur Scents Worth Buying

I may be a beauty editor but—on the down low—I wasn’t a fan of fragrances until…

The Rise of Zero-Waste Beauty Products: What You Need to Know

The Rise of Zero-Waste Beauty Products: What You Need to Know Introduction The beauty industry is…